Àrea Metropolitana de Barcelona.
Challenge
How might we leverage data collected in loading/unloading zones to improve city logistics policies in the metropolitan area?
CURRENT SITUATION
The Metropolitan Area of Barcelona (AMB) is facing several challenges in getting the most value from the data collected by their own app (SPRO) to monitor loading/unloading zones.
One of the major problems is the complexity and volume of the data collected. Another problem is the need to ensure the privacy and security of the data collected. This is particularly important when the data contains sensitive information such as personal information or business-critical data.
Furthermore, the AMB needs to prioritise investments in the right technology and infrastructure to support the use of data collected through the app. This includes data storage and processing capabilities, as well as tools for data visualisation and analysis. Without the right technology and infrastructure, Barcelona may not be able to analyse the solution performance and to fully realise the potential of the data collected through the app.
Expected to-be situation
The output should be and improved data visualisation and analysis:
- Enabling AMB to share to different stakeholders the system performance
- Enabling AMB and other stakeholders (local authorities…) to better understand and interpret the data and make data-driven decisions.
The Metropolitan Area of Barcelona (AMB) would like to get accurate and reliable data, ensuring that the data collected by the app is accurate, complete, and reliable, and free from errors and inconsistencies.
AMB is looking for improved data management, increasing the capacity of processing large volumes of data collected.
All data process must ensure data privacy and security, protecting sensitive information and minimizing the risk of unauthorized access or misuse.

Solution
Kentyou’s EyeDecide is a holistic data platform, combining AI analytics and a visualisation tool to streamline data management. It unifies data and ensures privacy while offering data-driven insights. It provides an overview of the freight activities via a customisable dashboard, showing statistics including the number of operations, their duration, as well as the average duration of parking or illegal parking.
Results
- Kentyou successfully integrated the data from the Metropolitan Area of Barcelona’s app SPRO, into their EyeDecide solution and defined user case scenarios.
- These user case scenarios were then tested, validated and refined based on end user feedback.
- Data collected can be used to compare amongst the 9 municipalities.
- New or other existing projects can be introduced to the platform for monitoring against KPIs